Belong appoints Nicola Brooks as new chair


Vice-chair Nicola Brooks has been appointed chair of not for profit care village operator, Belong.

Nicola succeeds Roger Hoyle, who steps down after four years in the post and nine years on the Board, having steered the organisation through its transformation to focus exclusively on the care village model.

Nicola said: “I am delighted to be taking up this post and I look forward to continuing Roger’s legacy as we enter the next phase of Belong’s expansion. It was a privilege to work alongside Roger, who has been a level-headed supportive figure and has brought a wealth of experience from the health sector to the team. He leaves a confident, effective Board that collaborates well together.”

As former Head of HR Operations at Cheshire County Council, Nicola joined Belong’s Board in 2011 as a non-executive director. During this time, she provided HR expertise to guide the organisation’s people policies and culture and took on the post of vice-chair in 2015.

Nicola has also worked as an independent HR consultant for a group of independent schools and academies, focusing on employee relations and school mergers, as well as providing HR consultancy in smaller third-sector organisations. Her time with Cheshire County Council, working across every department including social care, acted as a catalyst for her move to Belong.

As chair, Nicola’s main objectives will be to oversee the organisation’s continued expansion plans, as well as maintaining Belong’s reputation as a standard bearer and innovator in the social care space.

Tracey Stakes, chief executive of Belong, said: “We are thrilled to have Nicola as chair at what is such an exciting time of growth for our organisation. She is a passionate advocate for the village care model that enables us to provide class-leading services. We welcome her contribution as we continue to take the Belong model and ethos to new areas of the country in the upcoming years.”

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